Jewelry Industry's Redeemer

Chitra Mishra, Special EditorWe are the generation of modern wonders, where shopping, buying, communicating with our loved ones and friends, determining the weather for the next day, etc. is all made a lot easier through the use of technology. And when it comes to jewelry industry, the effects of modern technology are impressive and unparalleled.

It’s no longer a secret that technology changes (and will continue to change) the jewelry industry from e-commerce platforms and cloud solutions to mining and/or discovering precious gemstones themselves. Computer aided design(CAD), 3D printing, and augmented reality bring new
excitement to retailers and buyers. And, it looks like increasingly more stores will have to implement these technologies if they really want to stay powerful and competitive.

Like retailers in many other verticals, jewelers are facing hard times. In fact, over 1,500 jewelry businesses closed their doors last year. (National Jeweler) While the jewelry industry has long been dominated by small and midsize stores and chains, the industry’s landscape is evolving. Customers are buying more fine jewelry from department stores, big-box stores like Costco, and online marketplaces like eBay and Amazon. Many jewelers have been slow to build their web presence and are falling behind the times with their omnichannel customer experience

Both businesses and consumers are eyeing an increase in internalization and localization of jewelry brands. In today’s digital period, it is expected to boost the supply chain processes. If so, new designs will be quickly available on the shelves, and there will be cross-border shipping of designed items across the world. Basically, newer concepts and designs brought right to your door. The technology’s rise and ease of use have brought necessary change in how the businesses and customers perceive the availability, design, and purchase of jewelry. In this edition we focus on few IT players focused in the jewellery industry.
Do let us know what you think.