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HappSales: Converting Field Sales Intelligence into Revenue through Conversational Sales Execution app

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Navin Nair, Founder

Navin Nair

Founder

More and more companies these days are exploring newer ways to drive sales transformation to outperform competition. Bengaluru based HappSales, founded by a team of professionals with combined industry experience of over 50 years and incubated by Nasscom 10000 startup, empowers professionals with an intelligent yet simple to use app for sales execution and account management; thereby helping organizations in their endeavor to drive sales velocity and employee productivity. HappSales is on a mission to infuse happiness in to sales execution process.

"Since the time of our official release in early 2019, we are getting amazing response from our customers who have attempted using conventional CRMs in the past and are now using our solution. We are quite happy with the progress and the growth in our user base in such a short time; which is a good validation of our differential approach to address the market need. Our immediate focus is product innovation while leveraging machine learning capabilities to eventually help our customers drive sales transformation in an effective yet frugal way. We have an aggressive roadmap to cater to many more industries and geographies", explains Navin Nair, Founder, HappSales.

Helping Sales Professionals Sell Better

It is known that field sales executives are constantly under pressure to do more with
less drive higher revenues, and be more productive in less time, with fewer resources at hand. However, non-revenue generating activities choke over 60 percent of their bandwidth.

To address these challenges, HappSales uniquely leverages Conversational AI/NLP capabilities coupled with intuitive UX to simplify a sales rep's life; while at the same time helping organizations drive sales velocity and productivity. The firm specifically focuses on delivering benefits like higher field force productivity, greater sales velocity & conversion rates, 360-degree field intelligence, rapid user adoption, improved sales excellence & compliance and so on. The app is envisioned with sellers at the center of the design powered by a digital assistant. Reps can effortlessly go about their business while focusing on their key objectives. The unique design combined with a digital assistant, extraordinarily simplifies usage, adoption, and efficiency among sales reps. Also, with the app based SaaS approach, organizations are exempted from worrying about costly, time consuming, cumbersome and risky projects, typically associated with conventional software implementation projects.

HappSales uniquely leverages Conversational AI capabilities to simplify sales rep’s life; while helping organizations drive sales velocity and productivity


HappSales' strong focus on the fundamental principles of account management along with a user centric design helps sellers to focus on relationship management and real execution. With all information in one place, users can focus on their core activities helping them to effortlessly manage their business, activities, opportunities, pipeline, customer interactions, and expenses from one single unified app.

HappSales is constantly innovating their offering to up the game around both feature functionalities as well as user experience. HappSales provided its solution to a company that deals with hi-tech engineering products that had attempted using a conventional CRM in the past. But the earlier technology did not help them with adequate information about their customers, key decision makers and visibility into field activities due to lack of user adoption. With HappSales, the client witnessed better sales execution capabilities and the ability to drive deal velocity that gives them superior competitive edge in the markets they serve. Having delivered such successful implementations, HappSales in future will enhance the application of a digital assistant to help field reps with their day-to-day activities and guide them intelligently throughout the sales process.