Reimagining applications is crucial for technologists to address the changing needs of their customers and employees

Digital experience has become one of the most critical differentiators for organizations across all sectors. It is the key to driving engagement and building meaningful and enduring relationships with customers, users and employees.

As consumers, we’ve come to rely on applications and digital experiences across almost every aspect of our lives, recognising the enormous benefits applications can bring us in terms of flexibility, speed and convenience. At the same time, the sudden shift to remote and hybrid work has seen employees relying on applications to do their jobs and communicate with managers, colleagues and clients.

As the usage of applications and digital services has soared, so havepeople’s expectations of how these applications should perform. Customers and employees are looking for ever more seamless digital experiences that are intuitive and personalized.

In the latest research from Cisco AppDynamics, the ‘Agents of Transformation 2022’ report, 84% of technologists state that the need to maintain the performance of applications is now more important than ever. Technologists know that customer demands for brilliant and flawless digital experiences are only going to increase over the coming years, and they need to act quickly to stay ahead of this shift.

This means, organizations have to leave behind the reactive firefighting of the last two years and adopt a more proactive and strategic approach to innovation which will enable them to exploit new opportunities in the market. It also means finding ways to embed rapid and continuous innovation into their everyday operations. It requires wholesale change, with technologists having to completely re-imagine their applications over the next 12 months.

Eager to reap the benefits, technologists are accelerating their shift to cloud-native applications and infrastructure. 71% state that they will be prioritizing investment on observing cloud-native applications and infrastructure. In order to maximize the benefits of modern application stacks, technologists recognise an urgent need for their organizations to focus investment in a number of critical areas, including building a resilient and agile cloud-native infrastructure and to move towards a digital-first approach for all business critical services. 77% of technologists also report that it will be important to invest in application security over the next 12 months, and 71% state that they will be prioritizing investment on observing cloud-native applications and infrastructure.

Tremendous growth in adoption of cloud-native technologies such as microservices, container based applications and Kubernetes have completely changed the IT landscape, forcing technologists to embrace new ways of working, learn new skills and rethink how they manage and optimize availability and performance across an increasingly dynamic and fragmented IT and application environment.

The research also highlights an urgent need for technologists to get better visibility into availability and performance within cloud-native technologies. Already, 66% of technologists admit that they feel overwhelmed by complexity and data, and they’re acutely aware that this problem is set to become a lot worse unless things change quickly. Cloud-native technologies are built on highly distributed systems which rely on thousands of containers and spawn a massive volume of metrics, events, logs, and traces (MELT) telemetry every second. And currently, most technologists simply don’t have a way to cut through this overwhelming data noise when troubleshooting application availability and performance problems caused by infrastructure-related issues spanning across hybrid cloud environments.

There’s a need for a sustainable cloud-first approach – they can’t just ramp up their adoption of cloud-native technologies without first ensuring their technologists have the tools and insights they need to manage performance at all times. Technologists need unified visibility of their entire IT environment (that’s cloud, hybrid and on premise). And they need to be able to link IT availability and performance data to real-time business metrics to identify and prioritize those issues that really could damage digital experience. In fact, 85% of technologists now regard full-stack observability as core to sustainable transformation and innovation in their organization.

The shift to cloud-native technologies will be the catalyst for the next era of innovation. The key now is for technologists to ensure they have access to all the data and insight they require to stay ahead of the curve. By deploying a purpose-built full stack observability platform with a business lens on availability and performance within cloud-native environments, technologists can drive game-changing innovation and deliver the incredible digital experiences that will enable their organizations to thrive over the coming years.