Separator

Is ChatGPT a friend of staffing and recruitment professionals?

Separator
Economic headwinds and volatile labor market condi- tions have taken aback the global staffing and recruitment industry. The time is not the best of friends with our industry as workforce problems like the great resignation and talent shortages have further aggra- vated the effect of post-pandemic challenges. Thus, there is an urgent need to direct efforts for collective success and utilize modern-day technologies like artificial intelligence to improve operational effecti- veness and efficiency.

Artificial intelligence has been around for years, but its unprecedented boom came only after the Covid-19 pandemic when automation became the key to coping with worker shortages and high labor costs. AI helped businesses optimize operations and compensate for the lack of human resources. For instance, 25% of the companies adopted AI applications to address the pressing concern of labor shortage.

ChatGPT is allegedly leveraged with security concerns and could inadvertently release confidential data


One such application of AI is ChatGPT!

ChatGPT – Proceed friendship with caution.

Any conversation on artificial intelligence is incomplete without mentioning ChatGPT.

The world was taken by storm as soon as OpenAI announced the launch of the AI-powered chatbot – ChatGPT in the market. The chatbot had a record adoption rate and garnered more than 1 million users within the first five days of the launch. In February, tech giant Microsoft announced the third-phase partnership with OpenAI and invested multi-billion dollars to accelerate AI breakthroughs worldwide.

ChatGPT quickly went viral and made it to the world headlines for all the good and not-so-good reasons. While the technology industry embraced it as a generative AI milestone, many in the education sector were left far from impressed and raised concerns over its potential use for cheating.

But what does ChatGPT hold for the staffing and recruitment industry? Is it a companion that will improve things or a nemesis that will wreak havoc on the job industry? Let’s look at some possibilities to conclude.

Given the first-hand benefits, ChatGPT could prove a valuable tool for recruiters as well as for candidates. Recruiters can use ChatGPT to streamline the recruitment process, find suitable candidates, and make the hiring process more efficient and effective. On the other hand, candidates can use it to write resumes. For instance, as per a Korn Ferry report, 54% of professionals use ChatGPT beyond their daily work – like for crafting their resumes. Another survey by Resume Builder adds that 46% of job seekers use ChatGPT to write their résumés and cover letters.

Now, it is also interesting to note that the number of qualified applications has increased since ChatGPT launched. The Resume Builder survey adds that 61% of hiring managers noticed an increase in the number of qualified applications since ChatGPT’s launch. Coincidence? Maybe or maybe not!

Here are some other ways ChatGPT can be beneficial in the staffing and recruiting business-

"New technologies also create new job opportunities in the market. In such scenarios, the role of the staffing industry becomes much more crucial in bridging the skill and talent gap"

1) Create job descriptions and question banks
ChatGPT can help create attractive job descriptions. You just need to add the relevant keywords or key phrases and ask the bot to create an exciting job description that engages candidates to apply. 85% of hiring managers use ChatGPT to write job descriptions. Moreover, ChatGPT can create a question bank specific to roles and interview types. For instance, one can ask to create a list of 10 interview questions for the role of a Java Developer, and ChatGPT will provide them. One can spend some additional time and can curate a full mock interview.

2) Email generation
Emails are one of the most used communication tools between recruiters and candidates. However, writing hundreds of emails could be time-consuming and daunting. Recruiting and hiring managers can use ChatGPT to create emails and candidate outreach copies. 85% of hiring managers are already using ChatGPT to correspond with job applicants.

3) Candidate search
As per a survey by Resume Builder, 61% of hiring managers observed an increase in the number of qualified applications since ChatGPT’s launch. 63% of the survey respondents believed candidates who used ChatGPT-generated materials to be more qualified compared to those who did not. Moreover, 71% of the respondents affirmed ChatGPT-generated material as high or very high quality.

4) Market Research
ChatGPT is allegedly an incredible source of information. Thus, it can be beneficial in assessing hiring trends and market outlooks. However, understand that ChatGPT cannot access the internet or external links. Thus, it is always best to cross-verify the information and data. For now, I suggest exploring ChatGPT to get a head start and trust your research team for in-depth analysis.

5) ChatGPT still has a long way to go!
ChatGPT is in its early days and subject to continuous improvements. However, it surely has the potential to disrupt industries – just like Uber did to the taxi industry, Airbnb to the hotel industry, and Netflix to the television industry. For instance, more than 46% of the professionals are currently using ChatGPT as a part of their daily work while 83% plan to use AI in the future.

But beware, there are some downside risks you should be wary of!

6) ChatGPT results are not always accurate
The results provided by ChatGPT are not always accurate. For instance, 43% of the professionals do not trust that ChatGPT will provide accurate results. Many cases have come in front, where ChatGPT generated wrong answers to simple logic questions. OpenAI itself claims that ChatGPT sometimes writes plausible-sounding but incorrect or nonsensical answers. Moreover, the chatbot may also get excessively verbose and overuse certain phrases.

Another downside is that, as of now, ChatGPT can provide information only till September 2021. Thus, if you are looking for data that dates after September 2021, chatGPT might not provide answers.

7) ChatGPT has security concerns
No matter how innovative ChatGPT may seem, it has its limitations. For instance, ChatGPT is allegedly leveraged with security concerns and could inadvertently release confidential data. Samsung, JPMorgan Chase, Verizon, Bank of America, Deutsche Bank, and many more global companies have banned the use of ChatGPT over security concerns. Apple was the latest company in line to prohibit the use of ChatGPT citing data safety concerns.

Conclusion

Undoubtedly, ChatGPT has a lot of potential. But is it better than humans? Maybe on some fronts but definitely not greater than the “Human Kind”. No matter how advanced a technology may get, personalized experiences fostered by humans always have, and will continue to have, an upper hand. Humans have critical thinking abilities and values that help them take better decisions. But will ChatGPT take human jobs? To be honest, it may – like any other technology. Technological advancements have been taking jobs and replacing people for many decades. However, new technologies also create new job opportunities in the market. In such scenarios, the role of the staffing industry becomes much more crucial in bridging the skill and talent gap.