With new technology & products, startups and enterprises are trying to disrupt markets. Turning ideas into software products and building applications are easy, but the scope of innovation, differentiation, and uniqueness stays low in most cases. They need the right design partners to get the `product-market-fit' and `go-to-market strategy' right. Claritiz Innovations is a unique company in this area that partners with its clients directly in the product success story by getting the right product pitch TM, and telling the story right with the product user experience. The company focuses on the overall customer experience, adoption, and engagement, rather than looking at the UX in isolation.

Multi Faceted Design Firm
Claritiz combines the best parts of a business consultancy, product strategy, design agency, and front-end technology to deliver stellar work to its clients. It crafts unique experiences and creates distinctly modern websites, builds inspiring mobile and web applications for both the idea stage and growth stage products, by understanding the right user needs, creating the right design, building the right application with A/B testing, and user engagement, contributing to the direct growth. It by provides elegant solutions to complex problem statements that are

easier to adopt and engage. With its unique accelerated innovation workshops, agile sprints and design iterations, validating the product ideas and designs more frequently, Claritiz helps the product take the right direction and have a direct growth to the business top line.

Envision Innovation
It focuses on the business goals, user behavioural studies, user journeys and themes to explore opportunities for innovation, rather than focusing on isolated features. Implementing in-depth research to uncover the objectives and design experiences that look smart, elegant, and solve problems in an impeccable way. Claritiz's experienced team including product strategists, researchers, designers, and developers who enjoy crafting innovative solutions guarantee actionable, scalable, and user-tested ideas. This in turn helps eliminate the market uncertainty and gives the client a strategic edge over their competition. They organize design thinking workshops helping in growth hacking, optimized user journeys and simplifying the complex features.

With their unique experience, Claritiz successfully partnered product management functions with Value UX TM, a mindset of designing software products in an efficient way from the get-go

Speed to market
Claritiz Innovations focus on design and front end development equally. They explore technologies and build UI frameworks that help their clients speed to market. It focuses on the design and pixel-perfect front-end development, so clients can focus on the core product. It has bagged recognitions and awards for its design services to a India-based top EdTech player, a Lebanon-based Fintech start-up, the US-based HealthTech, and an India-based TravelTech start-up. Their Clients recognize the team's passion for innovation and differentiation and the value addition with deep trust.

Claritiz primary services include `Idea to Prototype' (typically 4-6 weeks) and `Idea to MVP' (typically starts to go live in a few weeks with continuous iterations and market validations). With their differentiated pricing models for startups in different stages, they continue to help their clients position their product better and build coherent marketing pitches and product stories.