In India, tea and coffee are more than just beverages; they are daily rituals, moments of pause, and shared experiences that connect people across generations. From the kadak cutting chai served at bustling roadside tapris to the slow, fragrant drip of South Indian filter coffee, each cup carries a story, a memory, a sense of comfort.

For years, vending machines failed to capture that essence. They offered premixes or non-boiled tea that looked like chai or coffee but never truly felt like it. The freshness, the aroma, the ritual were missing. It was this gap between tradition and convenience that sparked the creation of Automat.

Heading the journey is Yaduveer Chaudhary, a visionary with over 17 years in the food and beverage industry. His career journey spans iconic brands such as Barista, Costa Coffee, and a founding role at Chai Point, where he witnessed first hand how India’s tea culture evolved from street side stalls to organized, scalable businesses.

Yaduveer’s experience revealed a persistent problem, office beverages lacked authenticity. Alongside Co-Founder Kush, he launched Automat in 2023 with a mission to fuse traditional brewing methods with modern automation, ensuring every cup retained its homemade essence.

Automat’s core strength lies in its patented boiling technology, which brews tea leaves and coffee grounds the way they are made at

home. Unlike conventional vending machines that rely on premixes, Automat machines replicate the intermediate boiling process, extracting the full aroma and flavour.

AI-Powered Smart Brewing for Workplaces

Automat focuses on corporate clients, delivering machines capable of serving hundreds of employees efficiently. From tea and filter coffee systems to bean-to-cup cappuccino machines, the offerings balance Indian tradition with global sophistication.

Each machine is AI-driven, IoT-enabled, and cloud-connected, providing real-time insights into consumption, inventory, and maintenance needs. Employees enjoy personalized brews, while organizations gain.

Developing machines that mimicked human-style brewing demanded years of research, prototyping, and tooling investment. Suppliers were hesitant, failures were frequent, and costs were high.

Automat brews every cup with the soul of tradition & the precision of modern technology

Automat monitors stock, and brewing cycles in real time, predict demand, and even provides preventive maintenance alerts. Its Android-based interface allows full customization of brewing strength, ingredients, and even multimedia content, seamlessly blending technology with tradition to deliver a superior beverage experience. Automat operates with an OEM-style collaborative approach, standardizing quality while customizing designs, software, and user interfaces for each B2B client.

The team follows rigorous SOPs, ensuring every delivery meets benchmarks of consistency, hygiene, and client-specific requirements, reflecting a deep commitment to excellence. The machines reduce wastage by predicting consumption, optimizing energy use through smart brewing, and maintaining hygiene with automated cleaning systems. By using real tea leaves, coffee beans, and spices, it encourages sustainable consumption while elevating the beverage experience.

Future Ahead

Looking forward, Automat is developing a home-use tea machine, allowing individuals to enjoy traditional chai at home with a single touch. Another innovation is the chai robot for cafes, cloud kitchens, factory workforce, schools/colleges and public spaces, automating every step of traditional chai-making while retaining the handcrafted taste.

With these ventures, Automat is poised to expand from B2B into B2C markets, taking the art of authentic Indian beverages to homes and public spaces globally.