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eInfochips: A Reliable Technology Partner Enabling Companies to Deliver Complex, Cutting-edge Products

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Saurabh Desai, VP & General Manager, ASIC Division

Saurabh Desai

VP & General Manager, ASIC Division

Semiconductors being the brain enabling modern digital equipment, the skyrocketing adoption of IoT and digitalization of sensors, wearables & networking technologies have widened the market of semiconductor products; whereas the IoT semiconductor market is soaring with sales of $21.1 billion in 2017 from $9.6 billion in 2013, and is expected to reach $29.6 billion in 2019. However, this opportunity has some costs associated with it – the chip sizes have been rapidly shrinking (from 130 nanometers in 2001 to 7 nanometers today) and 3D ASICs are ramping up, with the added challenge of reducing power consumption. Though silicon/ASIC companies have no choice but to brace themselves for the emerging IoT era and develop solutions around them, building IoT specific chips, which demand low real estate, low power consumption & high performance is a challenge that not many are equipped to address today.

Having accomplished more than 500+ product developments and 40 million+ deployments in 140 countries over the past 20 years, eInfochips acts as a one-stop-shop delivering complex, critical, and connected products across multiple domains, for projects as small as a one-time app development to a complete turnkey product design. From silicon to embedded systems and software, this Ahmedabad-based company maps the journey of its customers all the way from concept to design & development to deployment, and sustenance. However, the element that propels eInfochips ahead of the competition is its numerous reusable IPs and framework that facilitate the company to cut short the product development time and cost for faster time-to-market, while minimizing risk and ensuring best in class quality. In fact, this innovation-driven company has earmarked five percent of its revenues annually towards building reusable IPs that will accelerate product design cycles and reduce product risks.

Niche Technology Partner for Leading Conglomerates
With 1700+ professionals in ten design centers across U.S. & India, eInfochips has taped out multiple ASICs at 16nm technology node and is one of the first engineering service providers to start working on 7nm technology node. Around 90 percent of its project development effort is executed at offshore design centers (India), a clear indicator of trust exhibited by its clients in its project quality and delivery capabilities. This feat seems even more impressive considering the fact that 60 percent of its clients are Fortune 500 companies including five of the Top-10 Commercial Aerospace companies, five of the Top-10 IP Camera companies & eight of the Top-13 Semiconductor companies. “Our growth is fuelled by our passion and a strong commitment to our core values -- Customer First, Disciplined Execution, Embrace Impossible Challenges, Continuous Learning and Serving Society,” proclaims Pratul Shroff, Founder & CEO, eInfochips.

Strongly focused on enabling cutting-edge products, eInfochips has developed its niche as a technology partner for hi-tech firms, established a strong ecosystem of contract manufacturers & certification labs and strong collaboration with tier-1 platform & technology providers to access their latest solutions & technologies. Deriving 80 percent of its business from connected and cloud solutions, eInfochips has pioneered the concept of Product Transformation, which is crucial across various industries as companies strive to stay competitive in their respective markets and deal with shorter product cycles, the need to be agile, and optimize the use of enormous amounts of data available to them. Renowned in the semiconductor design market for its comprehensive domain expertise in networking, avionics, video & storage, quick prototyping services, fast-track IP development of compute intensive algorithms, IP development for industry standard protocols and process-driven approach- eInfochips takes complete ownership of FPGA based product development involving spec-to-design, RTL coding, verification & board validation.
Delivering Indomitable Solutions Leveraging Formidable Experience
“With over 200+ tape-outs, we have the expertise to deal with increasing complexity of Digital and Mixed/Signal SoCs while ensuring faster time-to-market,” adds Saurabh Desai, Vice President & General Manager, ASIC Division, eInfochips. Recognized as one of the top VLSI Engineering Services companies by analysts like Gartner and Zinnov, eInfochips also has proven excellence in handling turnkey Verification Offshore Delivery Centers (ODCs) for semiconductor product companies and offers a portfolio of custom Verification IPs for standard interfaces. With stringent process checklists & well-defined methodologies, it has identified 100+ defects from market-proven Design and Verification IPs. Backed by proven physical design flow, methodologies and with dedicated subject matter experts, eInfochips offers Design for Test (DFT) services, including architecture definition and implementation, pre silicon validation, post-silicon validation and yield analysis.

eInfochips acts as a one-stop-shop delivering complex, critical, and connected products across multiple domains, for projects as small as a one-time app development to a complete turnkey product design


The company has formidable experience in offering high quality embedded solutions & services including system software (system architecture and hardware/software partitioning, BSP, driver and firmware development, performance tuning, embedded UI design and others), multimedia solutions (digital gadgets and signage solutions & content enablement platforms), and hardware design (industrial equipment, PCB board design, IoT solution server infrastructure, video processing, reference designs, sensors, MEMS, DSPs and programmable devices).

Being a one-stop solutions partner for software engineering, eInfochips enables application development and maintenance, mobility, DevOps, CloudOps, BI and data visualization, and QA through defined processes and deeply entrenched technical expertise. The company develops solutions for sensor integration, hardware and firmware for gateways and edge nodes, multi-protocol gateways, mobility solutions, data analysis platforms and entire IoT server and cloud solutions. eInfochips has a strong track record of providing Application Software Development services, providing full R&D services that cover all lifecycle stages in software development from product conceptualization to deployment, enhancements, QA/testing and support.

Considering that 50 percent of its testing is on critical systems, its QA & test automation practice helps ensure that its client’s end customers trust their products and solutions for being defect-free, functional and delivering high performance. eInfochips renders services for new product development, lifecycle management and sustenance primarily to aerospace, semiconductors, security surveillance & access controls, and IoT/cloud & connected devices segments. “We primarily focus on horizontal expertise, and that spans a variety of industry verticals. Our stronghold on technologies helps us define our boundaries with greater clarity to our clients,” adds Saurabh.

IP Offerings & Software Accelerators
eInfochips has recently launched IPs/accelerators under the Snapbricks brand in the areas of video management software on cloud, IoT gateway framework, IoT test automation, and DevOps across domains as part of a long-term product roadmap. Having enabled organizations design, build, deploy and maintain state-of-the-art connected solutions across industries for years, the company has built an intelligent IoT gateway framework, which facilitates product & solution companies to securely connect and remotely manage their sensors, devices, and applications, for a hardware & platform agnostic end-to-end IoT solution.

Stringent Quality Management
Having integrated QMS - quality management systems into its day-to-day work and business processes, eInfochips has a
well-defined quality policy, quality objectives (for instance, in Process Compliance Index, Product Engineering Services >=90 percent & ASIC >= 95 percent and delivery to customer with Defect Removal Efficiency >=95 percent), QMS processes & measurement mechanism. Its well defined QMS, including charters, guidelines, processes, checklists, forms, policies, quality manuals, references, and templates, is on-the-go accessible for any employee. In fact, it has a dedicated department named Quality Excellence Group, which establishes & maintains a usable set of organizational processes to ensure quality & process improvement across the organization and also brings awareness among employees regarding the same.

The company continuously examines feedback, inputs, analysis and best practice benchmarks to ideate process enhancement strategy and then objectively verify the effectiveness of process improvement. Unsurprisingly, this has enabled eInfochips to win and retain the trust of many Fortune 100 companies for the past several years for product development projects a unique feat for a company of its size operating from India.

Passioneering for Engineering Excellence
The company conducts many re skilling/training programs on newer technologies like machine learning, deep learning, artificial intelligence, and IoT among others for its employees through platform partners and leading technology consultants. Its University-connect program - eiTRA (eInfochips Training and Research Academy) was founded in 2011 for developing industry-ready 'skilled' graduates in collaboration with many global leaders.

eInfochips is shedding the spotlight on providing value through multi year ODC engagements with seamless execution and targets to establish technology partnerships with tier-1 providers for early access to the latest tools and technologies. Besides diversifying geographically to mitigate business risk, eInfochips also aims to continue to expand its product transformation services across diverse domains. “The task that lies ahead of us, at companies like eInfochips, is to prepare semiconductor companies in enabling smart solutions and in building more intelligent ecosystems through connecting devices,” concludes a determined Saurabh.

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Key Management:
Pratul Shroff, Founder & CEO
Having contributed to the designing process of 80186 processor during his tenure at Intel and been one of the founding engineers at Daisy System in U.S., Pratul adeptly steered eInfochips from its humble beginnings in the early 1990s to a leading Product and Semiconductor Engineering Services Company with awards akin to ‘Man of Innovation Award – 2016 by Electronics maker magazine’ to speak for him. Earned his engineering stripes from BITS Pilani (India) and Cornell (U.S.), this IIM-alumnus wholeheartedly gives back to community via several philanthropic initiatives such as Dr. K.R. Shroff Foundation, Calorx Foundation, Visamo Kids and Yuva Unstoppable.

Saurabh Desai, VP & General Manager, ASIC Division
Having held diverse leadership positions in Freescale Semiconductor India (R&D Head) and Motorola (U.S.), Saurabh, at eInfochips, leverages his 20+ years of experience in ASIC Design to adeptly spearhead a team of 400+ engineers who deliver design services to global clients in the semiconductor industry.

Offices: Ahmedabad & San Jose

Domains: Aerospace, Semiconductor, Security Surveillance & Access Controls, IoT & Connected devices (Home & Industrial Automation, Medical Devices, Transport & Logistics, Retail, Automotive), Smart Cities

Awards/Recognition:
• Positioned as a Leader for 4 consecutive years for semiconductor services in Zinnov Zones for product engineering services
• ‘Outstanding Contribution to VLSI/ Embedded Design Industry – Corporate’ from Mentor Graphics & SiliconIndia
• Awarded 'Supplier of the Year'& 'Chairman's Team Award’ from Rockwell Collins
• Assocham Services Excellence Awards – IT & ITeS - Segment
• Ranked/rated by industry groups and analysts like Gartner, Frost & Sullivan, GESIA, NASSCOM, and many others