21st century is the age of Globalization and Internet, and our lives completely revolve around it. We are accustomed to spending a significant time of our day exploring the World Wide Web. With over 3 billion Internet users worldwide, large, small and medium scale business firms have found out Internet to be an ideal platform for amplifying the results of their business through online branding and advertisements. From building a website to developing a brand, digital marketing is a fast-forward powerful way to grow your brand in an online/digital space. Suchi Gupta, a passionate digital marketeer, with over 10 years’ experience in B2B and B2C digital marketing and design, acknowledged the industrial shift from traditional media to digital marketing. Availing the benefits of this budding opportunity, in 2009, Suchi laid the foundation of Pure Design Solution – a full service digital marketing firm.

Incepted as a visual communication design studio, today, Pure Design Solution has evolved into a strong, forward looking digital marketing agency offering 360-degree array

Incepted as a visual communication design studio, today, Pure Design Solution has evolved into a strong, forward looking digital marketing agency offering 360-degree array of services.

of services, which includes Online Strategy, Content Marketing, Design and Development, Social Media & SEO, Email Marketing, Mobile Marketing and others. “We’ve been building highly functional websites, designing UIs for apps, running large scale social media and paid campaigns for our clients based across U.S., Australia and India. Strategy, Content and Design are three most important components of all our digital marketing activity. We use consumer insights to build strategy, and work to create meaningful content and design, which is why most of our social campaigns become viral, organically. We believe when you are able to connect and engage with your audience, you build trust and grow in brand value,” says Suchi Gupta, Founder and Creative Director, Pure Design Solution. Focused on delivering the desired ROI to its customers, the agency uses an individual approach to each project, which allows them to solve problems and give individual attention to each client.

PDS philiosophy of integrated marketing can be defined in three words - ‘Discover, Design and Drive’. The organization vests its

focus on understanding the customer, competitive environment and user behavior insights to power up its strategies. Their team of specialist gives huge emphasis on designing and crafting the solution – whether it’s a website, social campaign or an email blast; the content and design act as building blocks for every campaign. With 99% client retention rate, PDS serves as a trusted marketing partner for their clients Crediting the growth of the firm to the strong and reliable team with the right attitude, Suchi says, “Learning happens when people collaborate and experiment, share and push their boundaries together. At PDS, our work culture is deeply rooted in the philosophy of ‘Lifelong Learning’. No employee is designated to only one set of tasks; he is open to explore and expand his horizons in other fields. I believe that one should gain knowledge from wherever he can and that’s why we always arrange healthy knowledge sharing session within the company. I believe in the strength of team work. Imagine the power of a bundle joined together to achieve anything; nothing is impossible and nothing can be left behind,” shares Suchi Gupta.

Marking nine years’ of successful operation across in U.S., Australia and India; Pure Design Solution has recorded consistent growth in revenue, long-term International client list & growth amongst internal team. In the years to come, the agency envisions to drive innovation in tracking user behavior, and be among the top 5 companies in SME space. PDS vision is to redefine the approach towards digital marketing by bringing innovation, insights and transparency.