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Rocket Science Animation: Competitively Fortified To Craft 3D Design Services As Per Clients' Requirements

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 Vivekananda Roy Ghatak & Gautam Singh,Co-Founders
Vivekananda Roy Ghatak & Gautam Singh,
Co-Founders

The 3D animation technology has become a mainstay in the modern communication business. The demand for 3D content is snowballing and has great conversion rate as compared to word content, according to industry reports. To bout the competition, companies need to have the competence to deliver tailor-made services that are crafted to meet all kinds of requirements.

Backed by a strong design infrastructural, Rocket Science Animation(RSA), a Gurugram-based cutting-edge design creative shop, after understanding the client’s requirements devises personalized strategies to address them accordingly & effectively. Adding to the bucket of excellence, its team of skilled animator professionals, who are procured from top animation schools and have gained enormous knowledge through RSA’s in-house training, compile each task with proficiency. In fact, both co-founders are alumniof National Institute of Design Ahmedabad, possessing over 30 years of experience between them.
Leveraging this high professionalism, RSA has the capacity to make all kinds of 3D animation, right from thinking-up crazy concepts & ideas, wild character design, and stunning animatics to developing mind-blowing animation in Flash & 3D. “Having a formal design background enables us to understand client's brief, budget and their requirements, and provide an effective solution,” adds Vivekananda Roy Ghatak, Co-Founder, RSA. It’s this creative talent, profound insight and infrastructural capabilities that help it to deliver the projects unfailingly to the clients just the way they imagined, especially in its abode - NCR, which lacks such production houses.

"Having a formal design background enables us to understand client’s brief, budget and their requirements, and provide an effective solution"

The Unparalleled Forte of 3D Services
Established in 2007, RSA is a one-stop-shop, a script to screen kind of place offering a range of aesthetically appealing 3D design services. An expert in 3D Character animation, Character design, Product demo animation, & Original Content, RSA specializes in design and creation of 3D character animation for advertising and original content. Furthermore, besides handling product demo work like mobile phone videos, it also undertakes CG still images for agencies if required. Moreover, RSA’s roster of services further includes Concepts & Creatives, Character Design, Storyboards, Animatics,
Animation (any existing type), Channel & Program Packaging, and Editing & Compositing.

Through these services, RSA crafts new ideas, thoughts, concepts and medium in film making. Right from a traditional medium like 2D, Flash & 3D to more unconventional media like stop motion, cut out animation, and sand animation, the company designs everything in-house. RSA leverages the latest 3D technology and software to design & bring client’s creative concepts to life through stunning and high-quality 3D animations. Besides using Maya with Arnold for 3D making, and Adobe Suite for art and compositing, the company doesn’t hesitate to make use of open source software if they suit the requirements. These comprehensive services have bagged RSA ‘Best Animation Short Film’ in JIFF 2016, and ‘Best Experimental Animation’ in Delhi CG Awards 2017 honours.

Capturing Markets
With its services, RSA has been endowing bigshots like JWT, Ogilvy, Cheil, Cinepolis, Samsung, Droom India, Sab TV, Lintas, Dentsu Webchutney, John Hopkins Medical University and HT Group with stunning visual experience. Thanks to its immersive strategies to provide appealing user experience, these companies have never turned back from RSA. To keep Indian clients in the loop through Indian content, the company is envisioning to develop its own animation content. “There is still a very small amount of original Indian content being created, and that’s the opportunity we see going forward,” concludes Gautam Singh, Co-Founder, RSA.