When a multinational telecom services company in India declared its plan to raise the price of its VoIP over 3G services, it created a debacle among the industry and users. Debate sparked off that charging for free VoIP services will create a chicken and egg problem. This, on one hand, will bring user demand to a substantial low while on the other hand, impeding the creation of robust internet infrastructure, which in turn nails back the rate of broadband penetration and increases the cost of operation. While price has always been the game changer for businesses, it seems quite sensitive in the telecom industry. Several MVNO companies, irrespective of size, reached their extinction owing to increasing operating cost. To counter such debacle and help MNVOs establish their global...
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