• Alpha InfoLab: The Ad-Services Conglomerate Delivering Trust & Ensuring ROI
  • Cover Story

    Alpha InfoLab: The Ad-Services Conglomerate Delivering Trust & Ensuring ROI

    Online marketing has become a ‘new-norm’. Businesses that fail to keep abreast with the marketing speed are intrinsically kicking the bucket themselves. But probably the biggest concern is making sure that your advertising dollars bring back the return you entail, and one has to be strategic to get perfect return on investment. So it is imperative to on-board a ROI ensuring partner such as Alpha InfoLab, which proposes a business model where advertisers get return prior to the investment, and in fact, it becomes an expense – not investment. One may call it one time investment, amount of which has been claimed as expenses at first instance of sale.The investor keeps on getting ROI for a longer period.

Content

Adaptation in a Multi channel World: Where do Brands go from Here?

Nick Foley, President - Southeast Asia, Pacific & Japan, Landor

Revolutionizing the TV Experience in India: Are You Ready?

Binu Balan, Country Manager - India & SAARC, Limelight Networks

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Bhavin Turakhia, Founder & CEO, Flock

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Sanjeev Bhatia, CEO, Zopo Mobile India

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Hetin Sakhuja, Founder, Lucky Stars

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Deepa Bachu, Co-Founder & CEO, Pensaar

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R. Sudarshan, Co-Founder & COO, CreditMantri.com